This Deep Dive will provide you with the details you need if your firm is considering or planning Unified Communications investments any time soon. You will get the details you need to make your Unified Communications decisions, to select the best vendors, and to plan your implementation.
This session will show the specific Unified Communications configurations and investments that are required for three of the most common cases for Unified Communications investments:
Case 1: Expand Voice Systems: You want to add applications to your voice communications system, such as presence, mobility support, in-house conferencing (audio, web and/or video conferencing), and desktop communications (possibly including instant messaging or other tools). Optionally, you may choose to integrate the selected elements with your installed desktop applications.
Case 2: Expand Desktop Systems: You want to add communications to your desktop application systems (such as e-mail, calendar, instant messaging, or collaborative workspaces) such as presence, click-to-communicate, conferencing (audio, web and/or video), and mobility. Optionally, you may choose to integrate the selected elements with the your installed PBX systems.
Case 3: Communications-Enabled Business Processes (CEBP): You want to integrate communications with core business applications in your business, such as with applications for sales, service, logistics, human resources, or specialized vertical market apps such as in health care, financial services, manufacturing, transportation, education, or government. This focus is on presenting communication tools in context of the applications and within the business application user interfaces (on a PC, laptop, mobile devices, or telephone).
In each case, the Deep Dive will review the system configurations, the added software and hardware elements, and the systems integration scope of work likely to be required to achieve the desired outcome.
This session is organized by UCStrategies.com, moderated by Marty Parker with panelist support from the UCStrategies.com team -- Don Van Doren, Blair Pleasant and Jim Burton – and selected Systems Integrators. The Deep Dive content will include solution elements from Avaya, Cisco, Siemens, NEC, Microsoft, and IBM as well as suppliers of gateways, Unified Communications end-points (SIP phone, Bluetooth and USB devices), and wireless elements (access points, devices, etc.).
Speaker/Moderator - Marty Parker, Principal Consultant, UniComm Consulting
Marty Parker is a leading industry consultant in Unified Communications. Marty and his UniComm Consulting teammates are committed to advancement of Unified Communications (UC) to produce new benefits and efficiencies in enterprise communications and to stimulate and justify innovation in the business communications industry.
Using the UC definition of "Communications integrated to optimize business processes," Marty sees Unified Communications as transforming the highly manual, unmeasured, and relatively unpredictable world of telephony-based-voice and e-mail communications into software-assisted, coordinated, simplified, and predictable processes that will deliver high-value benefits to customers, to employees, and to the relevant enterprises.
Marty is co-founder of UniComm Consulting, the industry’s premier independent consulting firm providing UC strategy, planning and implementation support for large enterprises in all industry segments.
Marty is also co-founder of UCStrategies.com, the industry’s leading forum for UC information and dialog. Marty also offers UC training such as the workshop, “Planning and Implementing Unified Communications”, offered though Telecom + UC Training.
Marty’s background provides the foundation for his work in Unified Communications, including positions with IBM in enterprise computing; with a leading north American communications VAR (dealing with Siemens, Toshiba, Mitel, Nortel, and other PBX product lines); as leader of two venture-funded voice mail and unified messaging startups; and with ATT/Lucent/Avaya for unified messaging, conferencing & collaboration, and the earliest versions of unified communications.
Please join him in VoiceCon sessions: "Implementation Options: Deep Dive", Monday, 9 AM; "Comparing UC Options: Who's Offering What?", Monday, 2 PM: and "How Much Voice Mail Do You Really Need?", Wednesday, 8 AM.
For the past three years, the theme of Unified Communications has grown in importance, as it is the vanguard of a fundamental transition that is shaking up the enterprise communications marketplace: The industry is evolving from a focus on hardware to a focus on software - software architectures, software-based systems and services.
The good news is that the inevitability of this transition is widely accepted. However, the bad news is that the promise of Unified Communications remains largely unfulfilled. Implementations of "true" Unified Communications, while growing, remain relatively small in number. There is still considerable confusion in the market about what Unified Communications is and what it isn't. And there are tough issues like interoperability that inhibit wider adoption and deployment. The rocky economic climate doesn't help matters either.
This VoiceCon Summit will examine the Unified Communications market from a variety of perspectives: How far along has the market really evolved? What are the issues facing both buyers and sellers as they adapt to this new regime? What obstacles need to be overcome as enterprises try to mesh Unified Communications with their existing network design and procurement procedures, network operations and organizations?
Panelist - Brian Dal Bello, Senior Director of Systems & Solutions, Voice Technology Group, Cisco
Brian Dal Bello is the director of Systems and Solutions in Cisco’s Voice Technology Group. Brian is responsible for planning, oversight and execution of Cisco’s Unified Communications System Releases.
Brian has been with Cisco Systems for 5 years and has a combined total of 25 years of experience in enterprise / carrier voice, video, rich media, and wireless communication solutions.
Brian holds a Bachelor Degree in Engineering from the University of Waterloo in Ontario Canada.
Panelist - Moz Hussain, Director of Product Management, Microsoft
Moz Hussain leads the Product Management team for Enterprise Voice, Deployment and Management, Devices, RoundTable and Mobility in the Unified Communications Marketing Group. Prior to joining the OCS Team, Moz led the Product Management team for Windows Live Sharing and Social Networking Products. Prior to Microsoft, Moz started a SaaS company offering collaboration tools for the construction industry and worked as a consultant with Accenture. Moz holds a MBA from Harvard Business School and a M-Eng from Cambridge University (UK).
Panelist - Peter Greco, Director, Strategic Solutions, Siemens Enterprise Communications Group
Peter Greco has been with Siemens and its antecedent entities for his entire professional career. His roles have included staff and management functions in System Design, Sales Engineering, Sales, Program Management, Product Support and Sales Operations. He has represented Siemens in numerous industry forums and public events. Peter has earned Circle of Excellence recognition in each role he has held. Peter’s primary focus is supporting the field, our partners and our customers through active participation in customer calls, issue escalation, new programs, customer and product strategies, etc. Currently operating out of the Philadelphia area, Mr. Greco has been published in several periodicals and holds an Honors Degree from West Chester University.
Panelist - Tim Passios, Director, Solutions Marketing, Interactive Intelligence
As director of Solutions Marketing, Tim is responsible for creating positioning and messaging for all products in the Interactive Intelligence portfolio. Solutions Marketing is also the outward facing delivery team for webinar, seminar, analyst and media presentations as well as prospect and end customer demonstrations and consultant relations. Tim has been with Interactive Intelligence since 1998, and has more than 18 years experience in the contact center and business communications industry.
Panelist - David Downing, Vice President and General Manager, Unified Communications and Collaboration, Avaya
Panelist - Bruce Morse, VP Unified Communications & Collaboration Software, IBM
Bruce Morse is Vice President, Unified Communications and Collaboration, IBM Software Group. In his role, Mr. Morse has overall responsibility for IBM's Unified Communications and Collaboration software business unit, including setting strategy, delivering innovative software products such as IBM Lotus Sametime, catalyzing associated IBM hardware and services offerings and building key industry alliances.
Mr. Morse has over twenty five years of software and hardware experience in the IT industry and has held key executive positions in marketing, product management, engineering, business development, mergers and acquisitions, and finance. Prior to his current role, he led IBM's industry software solutions organization helping clients leverage SOA and IBM software to improve their business processes. Mr. Morse also led IBM's Contact Center Software and Client Technologies business units, and played a leading role in establishing WebSphere Portal as the market leader in enterprise portals.
Mr. Morse received his Bachelor of Science Degree in Industrial Engineering from Northwestern University, Chicago Illinois, and has participated in graduate courses in business administration.
Moderator - Fred Knight, GM/Co-Chair, VoiceCon, Publisher, NoJitter.com
Fred Knight is GM/Co-Chair of VoiceCon, and the publisher of NoJitter.com. Fred was part of the team that launched the VoiceCon Conference in 1990. He served as Program Chairman through 2003 when he also became VoiceCon General Manager. Since then, VoiceCon has grown into the leading event for enterprise IP Telephony, converged networks and unified communications.
Fred also led the evolution of VoiceCon from a single event into a 12-month per year operation, comprising conferences, the VoiceCon Webinar series, VoiceCon Virtual Events, and VoiceCon eNews, a weekly e-newsletter. From 1984-2007 Fred was editor and then publisher of Business Communications Review. In December 2007, BCR magazine ceased publication and shifted to the Web with the creation of NoJitter.com.
Jim Burton is Founder and CXO of CT Link, LLC and Co-Founder of UCStrategies.com. Burton founded the consulting firm in 1989 to help clients in the converging voice, data and networking industries with strategic planning, mergers and acquisitions, strategic alliances and distribution issues.
In the early 1990s, Burton recognized the challenges vendors and the channel faced as they developed and installed integrated voice/data products. He became the leading authority in the voice/data integration industry and is credited with "coining" the term computer-telephone integration (CTI). Burton helped companies including Microsoft and Intel enter the voice market and helped AT&T (now Avaya), Mitel, NEC, Nortel, Siemens and Toshiba with their CTI strategies.
In the late 1990s, venture capitalists turned to Burton for help in evaluating potential investments in IP PBX start-ups. He went on to help these and other companies with strategic planning and partnering, including NBX (acquired by 3Com, Selsius (acquired by Cisco), ShoreTel and Sphere Communications.
In the early 2000s, Burton began focusing on wireless services and technologies. In 2005 Burton started helping vendors with their Unified Communications strategy and in 2006, along with several colleagues, created a web site, UCStrategies.com, to provide information for enterprise customers and vendors.
This workshop will provide a comprehensive overview of the options available for Unified Communications along with an assessment of suppliers for each option. It is intended for enterprise CXOs, decision-makers, IT managers, communications managers, and business managers who are planning to install Unified Communications -- either via a new system or by adding Unified Communications to existing PBXs, email systems and business applications.
The session will highlight the five most popular Unified Communications enterprise deployment options. The functions of each option will be outlined, and savings and ROI elements will be highlighted. The five deployment options are:
1. IP-PBX augmented with supplier's Unified Communications modules -- Integrate to e-mail, office, and business software packages.
2. Unified Communications software system as the primary communication platform for all or selected users -- Integrate to PBX(s), e-mail, office, and business software packages.
3. Unified Communications software product(s) as overlay with integration to existing communication tools - PBX(s), e-mail, office & business software packages. Use Internet-based/hosted consumer Unified Communications packages (non-integrated).
4. Mobility Unified Communications package as an overlay to existing PBX(s), e-mail, office, and business software packages.
5. Add Unified Communications functions to your business software packages for specific jobs and roles.
Top-ranking vendors for each option will be compared and evaluated, and estimated pricing of each approach will be included in the analysis. Vendors that are reviewed will react and respond to this analysis. This tutorial will provide attendees with:
* A basis for comparing and selecting the Unified Communications options best suited to their enterprise.
* A framework for decision-making about investment choices for Unified Communications, along with ROI information.
* Descriptions and diagrams of solutions applicable for each Unified Communications deployment option.
Hear from representatives of Aastra, Alcatel-Lucent, Avaya, Cisco, IBM, Interactive Intelligence, Microsoft, Mitel, NEC, RIM, ShoreTel and Siemens Enterprise Communications Group.
Instructor - Marty Parker, Principal Consultant, UniComm Consulting
Marty Parker is a leading industry consultant in Unified Communications. Marty and his UniComm Consulting teammates are committed to advancement of Unified Communications (UC) to produce new benefits and efficiencies in enterprise communications and to stimulate and justify innovation in the business communications industry.
Using the UC definition of "Communications integrated to optimize business processes," Marty sees Unified Communications as transforming the highly manual, unmeasured, and relatively unpredictable world of telephony-based-voice and e-mail communications into software-assisted, coordinated, simplified, and predictable processes that will deliver high-value benefits to customers, to employees, and to the relevant enterprises.
Marty is co-founder of UniComm Consulting, the industry’s premier independent consulting firm providing UC strategy, planning and implementation support for large enterprises in all industry segments.
Marty is also co-founder of UCStrategies.com, the industry’s leading forum for UC information and dialog. Marty also offers UC training such as the workshop, “Planning and Implementing Unified Communications”, offered though Telecom + UC Training.
Marty’s background provides the foundation for his work in Unified Communications, including positions with IBM in enterprise computing; with a leading north American communications VAR (dealing with Siemens, Toshiba, Mitel, Nortel, and other PBX product lines); as leader of two venture-funded voice mail and unified messaging startups; and with ATT/Lucent/Avaya for unified messaging, conferencing & collaboration, and the earliest versions of unified communications.
Please join him in VoiceCon sessions: "Implementation Options: Deep Dive", Monday, 9 AM; "Comparing UC Options: Who's Offering What?", Monday, 2 PM: and "How Much Voice Mail Do You Really Need?", Wednesday, 8 AM.
Behind the basic questions --How big is the Unified Communications market, and which vendors are winning/losing?—lurks a more difficult question: What "counts" as Unified Communications when we're measuring this market? In this session, a leading Unified Communications analyst will present research that looks at the market's size, players and prospects, the impact of Unified Communications on end users and future trends.
KEY QUESTIONS:
* Who are the principal players, and how are they positioning themselves?
* How is Unified Communications defined, and who—according to this definition—is really selling in this market? Who's buying?
* What are the drivers behind the growth from a customer perspective?
* What are the current and likely future patterns of adoption—e.g., by job type, mobile work, business process?
* How is the current economic climate affecting adoption? When will this market take off?
Speaker - Blair Pleasant, President & Principal Analyst, COMMfusion LLC
As President and Principal Analyst, COMMfusion LLC and Co-Founder, UCStrategies.com, Blair provides consulting and analysis on Unified Communications and voice/data convergence markets and technologies, aimed at helping end-user and vendor clients both strategically and tactically.
Whether an enterprise is early in its migration to IP Telephony or further along and now evaluating the concept of Unified Communications, it's not easy to build a credible business case. IP Telephony and, in particular, Unified Communications, are complex and involve numerous technologies, decision-makers and equipment, software and service providers.
This workshop will be divided into two segments: The first is devoted to IP Telephony businesses cases, the second will cover the Unified Communications business case. It will be based on IP Telephony cost data that has been gathered over the past five years from more than 800 companies that have implemented the technology, as well as real-world data from hundreds of IT decision makers on the newer Unified Communications products and technologies.
KEY QUESTIONS:
* How do companies build a business case around IP Telephony and Unified Communications? What are the key metrics?
* What does it really cost to implement IP Telephony? What are the cost components of a Unified Communications business case?
* What resources (internal and external) companies must devote to their VOIP and Unified Communications rollouts, per end-unit, per year segmented by rollout size and vendor.
* What are some of the key pitfalls? Where did companies go wrong?
* What are some compelling business case models for both IP Telephony and Unified Communications?
Instructor - Irwin Lazar, Vice President Communications & Collaboration Research, Nemertes Research
Irwin Lazar is the Vice President for Communications Research at Nemertes Research, where he develops and manages research projects, develops cost models, conducts strategic seminars and advises clients. His background is in network operations, network engineering, voice-data convergence, and IP telephony. Mr. Lazar is responsible for benchmarking the adoption and use of emerging technologies in the enterprise in areas including VOIP, unified communications, Web 2.0 initiatives, social networking, and collaboration.
Instructor - Robin Gareiss, Executive Vice President and Senior Founding Partner, Nemertes Research
Robin Gareiss is Executive Vice President and Senior Founding Partner for Nemertes Research, where she oversees research projects and direction, conducts strategic seminars, develops cost models, and advises leading enterprises, vendors, and carriers. She currently serves as chief financial officer, as well.
Unified Communications presents such an array of technology requirements and demands, often with unproven payback, that many enterprises are considering outsourcing Unified Communications, at least until demand reaches critical mass within the enterprise user base and until standards and implementation best practices are more settled. The question is: What Unified Communications applications and functions are available in either managed or hosted offerings, and how should you decide whether it's worthwhile to go this route?
In this session, we'll look at specific managed and hosted Unified Communications offerings; you'll come away with a better idea of what's available, whether it's cost justified, and what competitive advantage your business might be able to gain by moving quickly to implement these Unified Communications apps via a managed or hosted offering.
KEY QUESTIONS:
* What carriers, systems integrators or other service providers are currently offering Unified Communications as a managed or hosted service? What are the costs and the business cases?
* What integration efforts are required to make managed/hosted Unified Communications work with the communications functions that you keep in house?
* What are the pitfalls of going with a managed/hosted offering?
* How do you mesh new managed/hosted Unified Communications services with other managed services you may have for WAN equipment, security or other functions already under contract to a service provider? What vendor lock-in scenarios are likely?
* If you implement a managed or hosted Unified Communications service to get a Unified Communications capability up and running quickly, how easy or difficult will it be to move that capability in house later?
Speaker - Melanie Turek, Industry Principal, Frost & Sullivan
Melanie Turek is a Principal Analyst at Frost & Sullivan. She is a renowned expert in unified communications, collaboration, social networking and content-management technologies in the enterprise. For 15 years, Ms. Turek has worked closely with hundreds of vendors and senior IT executives across a range of industries to track and capture the changes and growth in the fast-moving unified communications market. She also has in-depth experience with business-process engineering, project management, compliance, and productivity & performance enhancement, as well as a wide range of software technologies including messaging, ERP, CRM and contact center applications. Ms. Turek writes often on the business value and cultural challenges surrounding real-time communications, collaboration and Voice over IP, and she speaks frequently at leading customer and industry events, including VoiceCon, Interop and CMP Media's Enterprise 2.0 Conference, for which she serves as an advisory board member and track chair.
Prior to working at Frost & Sullivan, Ms. Turek was a Senior Vice-President and Partner at Nemertes Research. She also spent 10 years in various senior editorial roles at Information Week magazine. Ms. Turek graduated cum laude with a BA in Anthropology from Harvard College. She currently works from her home office in Steamboat Springs, Colorado.
Reactor Panelist - John DelPizzo, Senior Offering Manager, Unified Communications & Collaboration Software, IBM
John Del Pizzo is the Senior Offering Manager for IBM's Lotus Sametime product family. In this capacity he is responsible for business strategy for the market's leading unified communications and collaboration platform. Sametime integrates enterprise class instant messaging, presence awareness, online, video, telephony and many other capabilities into a seamless user experience.
Prior to joining the Sametime team, John was a Global Solutions Executive in IBM's Sensor Solutions unit. There, he led multiple software, services and sales teams to deliver sensor-based supply chain solutions for the Pharmaceutical, Defense, Consumer Products and Retail Industries.
John has over ten years experience in the technology industry, holding sales and business development roles in several startups prior to joining IBM. He earned his MBA from Carnegie Mellon and has a BA in International Relations from the University of Pennsylvania. John currently resides in Durham, North Carolina with his wife and three children.
Reactor Panelist - Eric Schoch, Senior Director of Product Management, Cisco
Eric Schoch holds the position of Sr. Director Product Management Cisco Systems Voice Technology Group IP Communications Business Unit. He is responsible for UCaaS, hosted and managed solutions, strategic pricing and licensing, and business development. Previously, Eric was the Vice President of Americas Sales at Polycom. Prior to Polycom, Eric held numerous executive leadership positions across sales, marketing, business development, and general management at Nortel Networks. Eric was the principal architect of Nortel’s Enterprise North American go-to-market model and partner program while leading marketing, channel strategy, commercial operations, distribution, and inside sales. Eric played key roles in the success of various business units. He led the successful spinout of the blade server switch business unit where he represented Nortel on the board of directors of the newly formed company for two years after serving as the general manager global services for wireless. During his first six years at Nortel Eric held various corporate finance and product marketing management positions with increasing scope and responsibility. Prior to Nortel Eric held various sales and marketing positions at DSC Communications Corporation. Eric holds a MBA from the University of Texas at Dallas and studied at the London Business School focusing on innovation and perspective, resources and processes, leadership skills and change, in high tech companies.
Reactor Panelist - Ross Sedgewick, Senior Director, Large Enterprise Solutions, Siemens Enterprise Communications Group
Ross Sedgewick serves as Senior Director, Large Enterprise Solutions at Siemens Enterprise Communications, leveraging over 20 years of management experience in the Enterprise Software, Telecom, CRM, Channel Management and Solution Marketing arenas. Ross has responsibility for the global Large Enterprise solutions marketing team, which drives positioning and messaging for SEN’s Voice and Applications solution portfolios worldwide. Prior to working at Siemens, he acquired broad industry experience in senior positions with companies such as IBM Corporation and Delano Technologies. Ross holds a Honors Bachelor of Commerce degree from the University of Toronto, and an MBA (Marketing) from the Schulich School of Business at York University.
Reactor Panelist - Steve Schilling, CEO, Cypress Communications
Stephen L. Schilling currently serves as President & CEO of Cypress Communications. Mr. Schilling has over 20 years of experience in the telecom and data communications industry where he has specialized in turnarounds, start-ups and managing high-growth firms. Prior to Cypress Communications, Steve was the founder and President of Netifice Communications, a company he created in 1998 and led until its merger with MegaPath Networks. Prior to Netifice, Steve was President and COO of Charter Communications International, and prior to Charter Communications, he held executive positions at GE Capital-ResCom, MFS and RealCom Office Communications.
Steve has twice been named to Catalyst Magazine’s Atlanta’s Top 50 Entrepreneurs list; he was an Ernst & Young’s Entrepreneur of the Year finalist, a recipient of Atlanta Telecom Professionals’ Award for Outstanding Leadership and recently awarded the Phoenix Award by the Association for Corporate Growth. Steve speaks frequently at industry events and has been published in numerous trade journals. He earned a B.S. in Administrative Management from Clemson University and an M.B.A. in International Business from Georgia State University.
Reactor Panelist - Michael Burrell, Solutions Marketing, Orange Business Services
Mr. Burrell brings 25 years of expertise in voice, video, and managed services. His current responsibilities at Orange Business Services include global responsibility for managing the marketing of unified communications and collaboration portfolio, including telepresence.
In 2009, Burrell managed the global launch of Managed Microsoft OCS with Enterprise Telephony supports advanced telephony features within Microsoft applications by integrating Cisco and Avaya IP telephony. According to industry analysts, Orange was "first to market" with this type of packaged service offer.
In 2005, Burrell led a team to launch an Avaya-based IP telephony solution and become the 1st global Avaya Strategic Partner. In 2004, he launched Optimize Telephony Solution based on life cycle approach to IP Telephony. In February 2002, Burrell helped develop and launch of the industry’s first end-to-end IP Telephony solution with global availability. The service received the Frost and Sullivan 2002 Market Engineering Award for Product Innovation.
As a senior manager at BellSouth, Burrell led a team to build a Professional Services practice called Enterprise Network Consulting around network design, performance assessment, and security consulting. In 1998, he helped to plan and launch BellSouth Managed Network Solutions in an alliance with EDS to offer customers managed services for WAN, LAN, and messaging.
During his ten years at MCI, Mr. Burrell provided decision support, market program management and competitive assessment. In 1995, he helped launch MCI ’s entry into the ISP business through internetMCI. In 1994, Burrell supported the launch of Concert, MCI global services’ joint venture with British Telecom, contributed to the successful offering of VPN voice and data services to multinational businesses.
Mr. Burrell’s speaking engagements include: Orange Business Live in Europe, VoiceCon, VON, Network World Technology Tour - VoIP, Connect – Reality of Convergence, Wall Street Technology Association Hot Technologies, and BellSouth Major Client Association Conference.
In this session, executives from the leading vendors offer their assessment of Unified Communications' evolution to date: What's available now, and what's coming over the next 12 months. The discussion will also cover the barriers that must be overcome for Unified Communications to fulfill its potential - especially interoperability and TCO/ROI concerns, and will examine the various pricing models.
KEY QUESTIONS
* What are prospects for Unified Communications adoption given the weak economy and enterprise budget cuts?
* What are the top Unified Communications applications in terms of actual implementation? What hard savings or ROI exist? Are any "true" Unified Communications apps being adopted, or is it all about audioconferencing bridges and other routes to a quick payback?
* What specific examples exist of enterprises using Unified Communications to change their business processes? Name names.
* What interoperability challenges remain, and how are enterprises tackling the systems integration challenges posed by Unified Communications?
* How have the vendors changed their approach to pricing for Unified Communications capabilities, and what impact are these changes having? What's next in the evolution of Unified Communications pricing?
* Are vendors giving away Unified Communications apps to sell their call control platforms - or vice versa?
Bryan Tantzen, a Senior Director at Cisco Systems, leads the Voice Technology Group’s Customer Transformation and Market Development team. In this role, he leads VTG’s Strategic Technology Alliances, Field Engagement, and 3rd Party Developer Ecosystem (the Cisco’s Developer Network or CDN). Additionally, Bryan, leads the Customer Business Transformation team that works with many of the world's leading companies and the public sector on strategies to drive increased revenue and cost takeout through collaboration and unified communications technologies that enable more effective business processes. The Customer Business Transformation team includes business value focused consulting and vertical solution practices that cover the Financial Services, Healthcare, Manufacturing, Retail, and Public Sector vertical industries.
Mr. Tantzen has been with Cisco for 7 years and was previously in Cisco’s Internet Business Solutions Group, leading transformation of high technology industries. Prior to that, Bryan also brings over a decade of experience working with global companies from the management consulting and enterprise application software industries. As Vice President of the High Tech Business Unit for i2 Technologies (the supply chain management software company), he led global deployments, solution development, and product marketing. At McKinsey & Company, Mr. Tantzen worked with clients on strategy, operational process improvement, and growth initiatives.
Mr. Tantzen holds an MBA from the Wharton School at the University of Pennsylvania, an M.A. in International Affairs from the Lauder Institute at the University of Pennsylvania, and a B.S. in Economics from Texas A&M University. He is fluent in Japanese and has lived and worked in several countries in Europe and Asia.
Panelist - Holger Stotz, Director of Global Product Management, Siemens Enterprise Communications Group
Holger Stotz Director, Global Product Management Siemens Enterprise Communications, Inc. Holger Stotz heads the global product management organization of Siemens Enterprise Communications, Inc for the OpenScape Voice portfolio. In this role, he manages bringing to market industry-leading features and highly innovative generations of the OpenScape Voice platform as well as the core solution elements like gateways, media servers and branch solutions. Located in Boca Raton, FL, Holger brings almost 20 years of experience within the communications industry to this position. Holger has held multiple roles and is responsible for the complete product development cycle, including training, technical sales and product management for platforms and applications. Holger has a vast background of consulting both small and large enterprises on unified communications strategies and deployments across Europe and the United States. Holger holds a Master's degree in Information Technologies from University of Armed Forces, Germany.
Panelist - Moz Hussain, Director of Product Management, Microsoft
Moz Hussain leads the Product Management team for Enterprise Voice, Deployment and Management, Devices, RoundTable and Mobility in the Unified Communications Marketing Group. Prior to joining the OCS Team, Moz led the Product Management team for Windows Live Sharing and Social Networking Products. Prior to Microsoft, Moz started a SaaS company offering collaboration tools for the construction industry and worked as a consultant with Accenture. Moz holds a MBA from Harvard Business School and a M-Eng from Cambridge University (UK).
Dr. Narendra is responsible for new product innovation in the converged communications space within Enterprise Mobility Solutions business of Motorola. He has focused on high velocity development of new products and solutions leveraging internal and external innovation to solve the unified communications challenge in specific domains such as Retail and Healthcare. His current thrust is to unify work flow driven communications across multiple devices, platforms and even diverse technologies as WLAN VoIP, cellular and two way radios in each of the application domains. In prior roles, Dr Narendra was the chief architect and directed the product and technology strategy for enterprise and productivity handsets in the Mobile Devices business. He held strategy, product management and development positions leading wireless broadband, enterprise solutions and enterprise devices in both the Mobile Device and Network businesses. Prior to Motorola, Dr Narendra's career in Honeywell spanned technology, product and general management positions in digital signal processing, sensor and image processing, systems on chips, and applied artificial intelligence and robotics and aerospace lithium polymer batteries. Pat earned his PhD in Electrical Engineering and MSEE from Purdue, an MBA in Strategic Management from University of Minnesota and a BSEE from Bangalore University. He has 8 issued patents and published several dozen papers in global technical and business journals.
Panelist - Steven Hardy, Director of Product Marketing, Avaya
Steve Hardy, is Director of Product Marketing for Avaya’s Unified Communication Business Unit.. He is responsible for driving product and solutions marketing planning and execution in support of Avaya’s core telephony and unified communications applications. Since joining Avaya in January 2006, Steve has overseen the global product marketing team for core telephony and appliances driving launch and ongoing marketing activities for Avaya’s core business.
Prior to Avaya, Steve spent 6 years leading global and regional product marketing activities at Intel Corporation in the US and EMEA, with accomplishments across service provider infrastructure though small business networking businesses. Prior to Intel, Steve held product marketing and product line management responsibilities at 3Com and Sun Microsystems (UK).
Panelist - John DelPizzo, Senior Offering Manager, Unified Communications & Collaboration Software, IBM
John Del Pizzo is the Senior Offering Manager for IBM's Lotus Sametime product family. In this capacity he is responsible for business strategy for the market's leading unified communications and collaboration platform. Sametime integrates enterprise class instant messaging, presence awareness, online, video, telephony and many other capabilities into a seamless user experience.
Prior to joining the Sametime team, John was a Global Solutions Executive in IBM's Sensor Solutions unit. There, he led multiple software, services and sales teams to deliver sensor-based supply chain solutions for the Pharmaceutical, Defense, Consumer Products and Retail Industries.
John has over ten years experience in the technology industry, holding sales and business development roles in several startups prior to joining IBM. He earned his MBA from Carnegie Mellon and has a BA in International Relations from the University of Pennsylvania. John currently resides in Durham, North Carolina with his wife and three children.
Panelist - Kevin Johnson, Director of Analyst and Consultant Relations, Mitel
Jim Burton is Founder and CXO of CT Link, LLC and Co-Founder of UCStrategies.com. Burton founded the consulting firm in 1989 to help clients in the converging voice, data and networking industries with strategic planning, mergers and acquisitions, strategic alliances and distribution issues.
In the early 1990s, Burton recognized the challenges vendors and the channel faced as they developed and installed integrated voice/data products. He became the leading authority in the voice/data integration industry and is credited with "coining" the term computer-telephone integration (CTI). Burton helped companies including Microsoft and Intel enter the voice market and helped AT&T (now Avaya), Mitel, NEC, Nortel, Siemens and Toshiba with their CTI strategies.
In the late 1990s, venture capitalists turned to Burton for help in evaluating potential investments in IP PBX start-ups. He went on to help these and other companies with strategic planning and partnering, including NBX (acquired by 3Com, Selsius (acquired by Cisco), ShoreTel and Sphere Communications.
In the early 2000s, Burton began focusing on wireless services and technologies. In 2005 Burton started helping vendors with their Unified Communications strategy and in 2006, along with several colleagues, created a web site, UCStrategies.com, to provide information for enterprise customers and vendors.
Unified Communications solutions are complex and are rapidly evolving, and at the same time, there’s growing interest in hosted, cloud-based computing and services. In 2010, while Unified Communications will continue to mature as a traditional premises-based offering, there are a new set of hosted/cloud-based Unified Communications capabilities coming from Microsoft, IBM and Cisco. The fundamental business questions, however, still need to be addressed: How can Unified Communications benefit your organization and what will the ROI be?
This session will compare hosted/cloud-based versus premises-based Unified Communications offerings and provide justifications enterprises can use when evaluating a hosted offering. It specifically compares the following services:
1. Microsoft Online, along with the carrier services enterprises are using with MS Online.
2. Cisco WebEx Connect, which offers hosted voice, conferencing and messaging.
3. IBM LotusLive, an inter-domain collaboration solution, that includes many of the Unified Communications elements plus social networking and team workspaces.
4. Hosted/managed versions of Microsoft Office Communications Server, and how service providers are offering OCS in hosted and hybrid configurations.
Attendees will come away from this session with a good understanding of the hosted Unified Communications market and available offerings, a list of benefits a hosted Unified Communications solution may provide, approximate pricing models and the knowledge to begin evaluating the hosted versus premises-based value proposition for their organization.
Instructor - Brent Kelly, Senior Analyst & Partner, Wainhouse Research
E. Brent Kelly is a Senior Analyst and Partner at Wainhouse Research where he co-manages the Unified Collaboration Practice. Brent has authored numerous reports and articles on unified communications including unified communications as a service, mobile unified communications solutions, detailed reviews of Microsoft’s UC strategy as embodied by Office Communications Server, IBM Lotus Sametime and IBM Lotus’ UC2 Strategy, and Telephony-Based Unified Communications. He has also written reports about migrating to IP communications, video network service providers, and the collaborative reseller channel. Dr. Kelly has authored articles for Business Communications Review Magazine, NoJitter.com, and he has taught workshops in North and South America, Europe, and Australia as well as at major industry events such as VoiceCon. Brent has worked for several er multinational companies including Schlumberger, Conoco and Monsanto. Dr. Kelly has a Ph.D. in engineering from Texas A&M and a B.S. in engineering from Brigham Young University. He is an elected official serving on the city council in his community.
Presence is the heart of next-generation enterprise communications by providing information about who is available and via what method. There are, however, two challenges: First, presence loses much of its value if it's implemented within discrete systems that can't exchange information – e.g., between different systems within an enterprise, between partner companies, with customers and between public and private networks. Second, while Unified Communications capabilities open up many more possibilities to identify and reach the individual or skill needed, that openness threatens to bury us in too much, too easy contact.
Two capabilities are needed: An open but secure ability to exchange presence information between systems, and an efficient way to establish and maintain rules and policies about who can contact who, when, and how. This session will explore these topics and examine progress on these important functionality issues.
KEY QUESTIONS:
* What “rich presence” capabilities will we see, and how will they help Unified Communications applications deployment?
* What are the issues in inter- and intra-enterprise presence aggregation and federation, and how far have we progressed in solving them?
* How is the use of social networks affecting the concepts of presence?
* Will setting presence status require less manual intervention in the future?
* What is the role of rules and policy engines, and where are we in their development?
*
How should enterprises plan current deployments to be ready for future presence capabilities?
Speaker/Moderator - Don Van Doren, Principal, UniComm Consulting
Don Van Doren has worked for most of his professional career as a systems developer and consultant applying innovative technologies, systems, and processes to meet business goals. He is now Principal of UniComm Consulting, President of Vanguard Communications, and a co-founder of UCStrategies.com. UniComm Consulting and Vanguard Communications are each independent consulting firms focused, respectively, on unified communications (UC) and contact centers and customer interactions. UCStrategies.com is the industry web portal site for information on UC issues and developments.
Vanguard’s two decades of consulting work in contact centers help people, processes, and data processing and communications systems technology come together to solve an important business objective – providing an efficient and effective means to interact with a company’s customers.
For the last several years, Don’s research, client work, and writing has been increasingly focused on the emerging field of unified communications. Several years ago, he and Marty Parker, a colleague from early voice messaging days, began working together on these issues. In 2007 they created UniComm Consulting, an independent consulting firm to concentrate on helping enterprises to understand the potential for UC in their business, develop strategies appropriate to their goals and opportunities, identify specific applications and associated ROI, help identify supplier partners, and assist with implementation, including project management, change leadership, and metrics.
In addition to his client projects through Vanguard and UniComm Consulting, Don writes articles and columns and speaks frequently at industry conferences on these subjects. Don has an undergraduate degree from Yale University and an MBA from the University of Michigan. Contact Don at dvandoren@unicommconsulting.com.
Reactor Panelist - Dan York, Director of Conversations, Voxeo
Dan York is Director of Conversations at Voxeo Corporation heading up the company's communication through both traditional and new/social media. Previously, Dan served in Voxeo's Office of the CTO focused on analyzing/evaluating emerging technology, participating in industry standards bodies and addressing VoIP security issues. Since the mid-1980's Dan has been working with online communication technologies and helping businesses and organizations understand how to use and participate in those new media. Dan frequently presents at conferences, has authored multiple books on Linux and networking and has written numerous articles in print and online. His writing can be found at DisruptiveTelephony.com and Voxeo's weblogs at blogs.voxeo.com
Reactor Panelist - Albert Kooiman, Director Product Management, Microsoft Corporation
Reactor Panelist - Pat Galvin, Architect - Unified Communications & Collaboration Software, IBM
Pat Galvin joined IBM in 1998 as part of the original Sametime team. He is now the lead architect for Sametime, and has contributed to every release along the way. He is also a leading evangelist for the use of SIP within IBM, and he lead the team that extended the WebSphere Application Server to support the development of SIP-based applications. Most recently he headed up the team that built Sametime Unified Telephony, an add-on that seamlessly integrates Sametime with the enterprise telephone system.
Reactor Panelist - Allan Mendelsohn, Senior UC Marketing Manager, Avaya
Allan is the Senior Marketing Manager for Unified Communications at Avaya. While he resides in Canada, his effectiveness in his global role is a testament to the application of Unified Communications solutions. His marketing, product management, and business development career has spanned 20+ years dealing with the planning and application of voice, data, and information systems to support the needs of business with particular focus on employee productivity and customer service. His applications focus has included: unified communications, messaging, IVR, contact center, CTI, voice over IP, and remote data access. Prior to joining Avaya (via Octel and Lucent) in 1998, Allan led marketing and business development teams at two mid sized organizations entering new stages of growth, which followed his applications marketing tenure at Nortel. Allan holds an MBA in Information Systems (McMaster University) and an Honors BA in Economics and Psychology (York University). Next to family activities with his 13-year old twin girls, his favorite pass times include playing golf and ice hockey.
Reactor Panelist - Steve Donovan, Technical Leader, Presence Engineering, Cisco